Live in your Instagram DMs

Your AI sales rep, living inside your Instagram DMs.

CloseLoop replies like a human, qualifies leads, and books calls straight into your calendar - 24/7. No more thumb-typing at midnight.

2,455
Leads handled
1,788
AI-active
24/7
Never sleeps
KEVIN
Active
Total Leads
2,455
AI Active
1,788
Handed Off
581

Booking Funnel

Conversion vs. previous stage
Invited
10
Booked
7
→70%
Showed Up
5
→71%
Closed
1
→20%
Built for online fitness coachesClaude · Instagram Graph API · Calendly · Meta Ads
How it works

From DM to booked call, on autopilot.

01
DM lands

A lead messages your Instagram - comment reply, story reply, or cold DM.

02
AI replies like you

Claude answers in your voice, with human-like delays, using your custom sales script.

03
It qualifies them

The bot asks the right questions, sends voice notes on pricing, and reads intent.

04
The call gets booked

Live Calendly times drop into the DM, the lead picks one, the call is on your calendar.

Features

Everything a real sales rep does - and a few things they can't.

Hey! how much is coaching?
Great to hear from you 💪 quick Q first…

AI DM conversations

Claude handles every inbound DM in your voice, using a system prompt built for your offer. Voice notes on pricing feel unmistakably human.

min30s40smax

Human-like reply timing

Delays mirror how fast the lead is typing. Optional sleep hours so the bot doesn't reply at 3am like a robot.

10:0011:302:003:305:006:30

Auto Calendly booking

Live available times drop into the DM. The bot books, confirms, and handles timezone/phone edge cases silently.

30m·6h·22h

3-stage follow-ups

Goes quiet after 30 min, 6 hours, and 22 hours - with rotating message variations so nothing looks copy-pasted.

BotYou

Human takeover detection

The moment you jump into a thread, the bot backs off automatically. No talking over you. Ever.

if comment.contains("PRICE")
→ reply + DM

Comment automation

Someone comments 'PRICE'? Instant public reply + private DM. Known leads get a different, tailored reply.

retryresumerefresh

Delivery guarantees

Auto-retry on failed sends. Token auto-refresh. Pending timers reload on restart. Nothing gets silently dropped.

Meta retargeting audiences

Every booked lead is auto-added to a Meta Custom Audience - warm retargeting from day one.

📣 Lead booked a call

PWA + push notifications

Add to iPhone home screen, no App Store. Real push alerts when a lead needs you, books, or shows up.

Dashboard

One dark, calm control room.

Every conversation, every setting, every booked call - in one place. The same interface, whether you're on a laptop at your desk or your phone at the gym.

Total Leads
2,455
AI Active
1,788
Bot is carrying the conversation
Handed Off
581
Waiting on a human reply

Booking Funnel

Conversion vs. previous stage
Invited
10
Booked
7
→70%
Showed Up
5
→71%
Closed
1
→20%

Funnel, at a glance

Invited
10
Booked
7
Showed Up
5
Closed
1

New Leads

4 Jun18 Jun4 Jul
Calls
UpcomingPast
Kevin Torano
Shaurya
@its.pal.shaurya
Sat, Jul 4 · 11:30 am
2h ago
Kevin Torano
Johnny Lopez
@ghost_riderdude01
Fri, Jul 3 · 7:00 pm
18h ago
Kevin Torano
jahirsanchez_
@jahirsanchez_
Thu, Jul 2 · 8:00 pm
1d ago
Phone app

Run the whole business from your phone.

Not a stripped-down mobile view - the full dashboard, installed like a native app. One tap from your Home Screen. Works on iOS and Android with real push notifications.

9:41.100%
KEVIN
Active
Refresh
Overview
Leads
Activity
Comments
Total Leads
2,456
AI Active
1,787
Bot is carrying the conversation
Handed Off
582
Waiting on a human reply
Booking Funnel
Invited
214
Booked
87
Showed
6
Closed
2
Overview
Live KPIs & funnel
9:41.100%
KEVIN
Active
Refresh
Overview
Leads
Activity
Comments
🔍Search name or @username…
NameUsername
GU
GuerraA
@guerra0522
RD
Raymond D...
@raymond.r...
JL
Johnny L...
@ghost_rid...
SH
Shaurya
@shauryaaa...
MW
Maalik W...
@whereslek
MA
Marcos
@socramncs
JD
JD
@jdt.utt
EH
erick her...
@erick_3rz
Leads
Search, filter, reply
9:41.100%
GuerraA
@guerra0522
AI ON
I wanna lose weight cause I'm scared of my height. I am short and my current weight is not for my body size.
Bot · 4 Jul, 20:13
Mm, I hear you. I'm sorry the weight's been stressing you out and leaving you uncomfortable.

So, hate to be straightforward but I'd love to see how I may help you lose those 40lbs. 💪
Lead · 4 Jul, 20:16
Sure 👍
typing…
Booking stage
10:0011:302:00
DM Thread
Full AI conversation
9:41100%
Saturday, Jul 4
9:41
CL
CloseLoop
now
📣 Lead booked a call
Sun, Jul 5 · 11:00 am · Google Meet
CL
CloseLoop
2m ago
⚠️ Bot handed off
Manny Acosta - needs a human reply
CL
CloseLoop
8m ago
🎯 Lead showed up
jahirsanchez_ joined the call
Alerts

Every event, in your pocket.

Real push notifications - even on iPhone (iOS 16.4+). Backed up by email alerts for critical failures.

📣
Lead booked a call
Auto-booked via Calendly
Call starting soon
Reminder ~15 min before
🎯
Lead showed up
Marked live from the dashboard
💰
Deal closed
Deal value added to funnel
⚠️
Bot needs a human
Handoff or delivery failure
✉️
Lead invited
Bot moved lead to booking stage
No App Store

Add to Home Screen from Safari or Chrome. Launches full-screen with its own icon.

Real push, even on iPhone

iOS 16.4+ web push. Delivered instantly when a lead books, shows, or needs you.

Tap → IG DM

Tapping any notification jumps straight into the native Instagram thread.

Why coaches switch

Never miss a lead. Never grind DMs again.

0
Missed DMs

Every message gets a reply, day or night.

24/7
Selling

Calls booked while you're at the gym or asleep.

-90%
Time thumb-typing

You step in only when the bot hands off.

Pricing

All features. Every tier. Only the volume changes.

Every plan includes the full CloseLoop toolkit - AI conversations, booking, follow-ups, comment automation, PWA alerts, and support. Meta retargeting is included on Unlimited. You just pick how many messages you send each month.

Starter
$89/ mo
Under 1,000 messages / mo
Book a demo
  • AI DM conversations
  • Auto Calendly booking
  • 3-stage follow-ups
  • Human takeover detection
  • Comment automation
  • PWA + push notifications
  • Priority delivery + retries
  • Whatsapp support
Most popular
Growth
$189/ mo
Under 2,000 messages / mo
Book a demo
  • AI DM conversations
  • Auto Calendly booking
  • 3-stage follow-ups
  • Human takeover detection
  • Comment automation
  • PWA + push notifications
  • Priority delivery + retries
  • Whatsapp support
Unlimited
$299/ mo
Unlimited messages / mo
Book a demo
  • AI DM conversations
  • Auto Calendly booking
  • 3-stage follow-ups
  • Human takeover detection
  • Comment automation
  • PWA + push notifications
  • Priority delivery + retries
  • Meta retargeting audiences
  • Priority Whatsapp support

* Claude token fees not included - billed separately based on your usage.

FAQ

Questions coaches ask before getting started.

What happens if I reply to a lead manually?

The bot detects your manual reply instantly and pauses automation for that conversation. You won't talk over the AI, and the lead is marked as human-handled in your dashboard.

Which calendar platform does it use?

Calendly. The bot reads your live availability and books appointments directly through the Calendly API. If a lead books through your public Calendly link outside of Instagram, a background sync keeps everything up to date automatically.

Where is my conversation data stored?

In your own secure database. Every message, status update, and booking is stored under your account, with full conversation history available in the dashboard.

How long does setup take?

Less than an hour. Connect your Instagram account, link your Calendly calendar, paste your sales script into the prompt editor, and activate auto-booking.

What happens if a booking fails?

The lead is quietly handed over to you with a push notification, so they never see an error. Auto-retry and human fallback are built in by default.

Will it also respond to my friends and old clients?

No. CloseLoop can detect family members, friends, and existing clients, so it won't send automated messages to them.

Can it follow up automatically?

Yes. It sends follow-ups automatically, including voice notes that you can record yourself for a more personal touch.

Can I track invite rate, show rate, and close rate?

Yes. Your dashboard tracks every stage of the funnel, so you can monitor invite rate, show rate, close rate, and other key metrics in real time.

Can I track which ad a lead came from?

Yes. You can trace leads back to their source ad, so you know which campaigns are driving results.

Let the AI close while you coach.

Book a 20-minute walkthrough, or message me on WhatsApp and see the bot in action live.

CL
© 2026 CloseLoop